eMarketer claims eCommerce will represent ~15% of total retail sales this year in Asia alone, or $1.4 trillion. Statista anticipates a ~250% increase in worldwide eCommerce sales approaching $4.5 trillion in 2021. That’s a nearly threefold lift in online revenue.
With 207m people, Pakistan has ~50m active internet users. Bloomberg also recently ranked Pakistan as the world’s fastest-growing retail market with 135m millennials. Ecommerce magic happens exactly at the intersection of technology and retail. Pakistan is poised to grow in both and jump on the eCommerce bandwagon real fast!
Pakistan Software Houses Association (P@SHA), being the sole trade association representing the technology industry, brings to you ‘EcomX Pakistan’ — country’s 1st ever dedicated eCommerce event. In order to understand the dynamics of the domestic eCommerce industry, EcomX aims to bring together all industry stakeholders at one platform to share their successes, best practices, challenges and chalk out a way forward to facilitate this emerging sector of the economy.
Confirmed speakers and panellists include regional leaders from Facebook, Microsoft, CEO Daraz, CEO Telenor, CEO TCS, CEO KFC Pakistan, COO Sefam (Bareeze) and VP Fishry.com.