Hong Kong — 10 July 2026: The SquarePeg, a P@SHA ICT Awards 2025 Gold Award winner, has achieved a significant international business milestone following the signing of a Memorandum of Understanding (MOU) with a Saudi corporate partner for the integration of its AI-powered marketing platform, CMOontheGO, with the partner’s accounting platform.
The agreement was signed during LEAP East in Hong Kong, where The SquarePeg showcased its award-winning AI marketing platform to an international audience of technology leaders, businesses, and ecosystem stakeholders.
The MOU represents CMOontheGO’s first corporate MOU in Saudi Arabia, marking an important step in The SquarePeg’s expansion into the Saudi market and creating a new avenue for commercial growth.
CMOontheGO is an AI-powered marketing platform designed to support businesses in managing and enhancing their marketing functions. By integrating the platform with an accounting solution used by its Saudi partner, The SquarePeg aims to create a more connected business ecosystem while expanding the reach and commercial applications of its technology.
The partnership demonstrates how Pakistani technology companies can leverage international platforms such as LEAP East to showcase homegrown innovation, build strategic relationships, and convert international exposure into tangible business opportunities.
The Saudi partnership is expected to create an alternate revenue stream for The SquarePeg, while providing a foundation for further expansion within the Kingdom’s growing technology and business ecosystem.
The agreement also highlights the potential for Pakistani AI and technology solutions to enter international markets through strategic partnerships, integrations, and localized business relationships.
Having received Gold recognition at the P@SHA ICT Awards 2025, The SquarePeg’s journey from national industry recognition to international business development reflects the growing global potential of Pakistan’s technology ecosystem.
The MOU at LEAP East demonstrates how Pakistani technology companies can translate product innovation and industry recognition into international partnerships and commercial opportunities.
The SquarePeg’s progress in Saudi Arabia adds to the growing momentum of Pakistani technology companies building international footprints and establishing partnerships across high-growth global markets.
